Anchora Enterprises has launched a new and improved corporate identity. Managing Director, Keith Govender, developed the brand in co-operation with the design team to capture the company's vision and mission: "Our new logo aligns itself with our core values, symbolising our commitment and continuous relationship with our clients."
"The compass points in four directions; North, South, East and West, harkening back to sailors and ships traversing the stormy seas on their way home from a long journey. The compass is a symbol for guidance, the ability to point you in the right direction."
The selected colour palette represents the four cornerstones of our company - integrity, professionalism, quality and reliability.